Technological development has enabled the rapid development of 'Print on Demand'
publishing, a trend that has the potential to service small markets that have
traditionally been unsustainable for commercial publishers. The higher education
sector generates large amounts of content in both print and digital format and not all
of this highly specialised material is
commercially viable for traditional academic
publishers. The Custom Book Centre is the re
sult of the conviction by the University
Library, the Bookshop and DA Information Services that Print on Demand could
satisfy several unmet publishing needs at the University.