Be flexible. Adjust the policy to reflect tenant input and the current business climate. After successfully communicating the need for a rent increase, the amount of increase can be a matter of compromise. Obviously, if the financial stability of the hospital is sound and the physicians themselves also are financially stable, it is easier to raise the rent. But if that is not the case, gradual increases in rent, longer lease terms, improved maintenance, and assistance with renovation are all elements of a good compromise.