Currently, Logistics.com operates in the vertical of shipping and transportation. But the company could expand horizontally to cover associated markets for software and services in supply chain management. The potential markets in this horizontal expansion include more general purpose supply management applications and services and expanding the existing applications further into existing distribution networks. To this end,Logistics.com recently partnered with J.D. Edwards (provider of enterprise resource planning [ERP] software ) to bring transportation procurement and management capabilities and direct on-line connectivity to thousands of transportation-focused trading partners. Rather than simply help existing clients operations,Logistics.com might provide applications to support warehouse management. Or Logistics.com might Leverage its multiattribute, combinatorial auction