external executive coaches can cost anywhere from $10,000 to $100,000 per person. while this might sound like a lot, research that the return on investment is generally positive. Another study showed that external coaching was having a strong impact on the leadership skills and effectiveness of the people coached, and a significantly smaller though noticeable impact on the people the next level down. while this is great news, the cost of an executive coach may be equal to three years worth of training budget for a mid-level employee. an organization is willing to invest this kind of capital into only a limited number of executives. as a result, external coaches are being made available largely at the rarefied air senior executives