Having said a few words about what this book is about, let me comment briefly on what it’s not about. While there are plenty of example and anecdotes in the pages that follow, this not a compendium of best practices . It’s not filled with exhortations to “go thou and do likewise.” Frankly, today’s best practices aren’t good enough. Even the word’s “most admired” companies aren’t as adaptable as they need to be, as innovation as they could be, or mush fun to work in as they should be. My assumption is that when it comes to the future of management, you’d rather lead than follow. So this is a guide to inventing tomorrow’s best practices today.