People are the only ones capable of business problem solving and converting
information technology into useful business solutions.
– For instance, a call center that provides help to customers using an advanced
customer relationship management system is useless if employees are not
adequately trained to deal with customers, find solutions to their problems, and leave
the customer feeling that the company cares for them.
Information systems are useless without skilled people to build and maintain them,
and without people who can understand how to use the information in a system
to achieve business objectives.
The job of managers is
– to make sense out of the many situations faced by organizations, make decisions, and
formulate action plans to solve organizational problems.
– perceive business challenges in the environment; they set the organizational strategy
for responding to those challenges; and they allocate the human and financial
resources to coordinate the work and achieve success.
– create new products and services and even re-create the organization from time to
time.
People are the only ones capable of business problem solving and converting
information technology into useful business solutions.
– For instance, a call center that provides help to customers using an advanced
customer relationship management system is useless if employees are not
adequately trained to deal with customers, find solutions to their problems, and leave
the customer feeling that the company cares for them.
Information systems are useless without skilled people to build and maintain them,
and without people who can understand how to use the information in a system
to achieve business objectives.
The job of managers is
– to make sense out of the many situations faced by organizations, make decisions, and
formulate action plans to solve organizational problems.
– perceive business challenges in the environment; they set the organizational strategy
for responding to those challenges; and they allocate the human and financial
resources to coordinate the work and achieve success.
– create new products and services and even re-create the organization from time to
time.
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