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Dr Corin Throsby, Cambridge University
If we think of celebrity as the moment where someone's personality becomes a commodity. So, for Byron the fact that he was popular on this scale that had never been achieved before because his career had coincided with mass printing. But something more than that, that there was a sort of a secondary industry of Byron stuff, you know, that there were Byron neck ties, people wanted to look like Byron. There was this mass of people that loved him. He could no longer control his image. I think that's what separates celebrity from the fame that had preceded that.