Ralf Wilden is a PhD candidate at the School of Marketing, University of Technology,
Sydney. He earned his master’s degree from the University of Munich specialising in strategic management and innovation management. His research interests include the topics of employer branding, marketing strategy, organisational performance as well as the dynamic capabilities view of firm strategy. Before enrolling in the doctoral program, he gained work experience in several industries while working for multinational organisations in the automotive, telecommunications, and consulting industries.