An important characteristic of a personnel manager is effective leadership skills. A personnel manager is in charge of organizing and coordinating the affairs of the department. She directs staff in effectively fulfilling their duties and responsibilities. She also acts as the link between management and the employees. She advises and assists management in developing effective workplace policies. She, therefore, should have adequate understanding of the needs of the employees, and create a favorable balance between the best interests of employees and the objectives of the business.