This factor may alert that the standard offer of traditional hotels is not attractive for
those consumers seeking for alternative types of accommodation. These two elements
have strongly influenced the majority of the respondents in their decision making
towards boutique hotels’ accommodation. In order to offer a place which may be
deemed similar to an individual’s home, it is a must to make guests feel good and
comfortable from the first moment they enter the hotel’s premises; this perk is
obtained by receiving the guest with a very efficient service, provided by friendly
employees. Accordingly, it is suggested to train the staff in such a way because this
kind of customer oriented attitude has proved to be crucial in the provision of the best
homely environment.