he Outline consists of five parts: Part I, tourism quality foundation and development environment; Part II, guiding principles, work guidelines and development goals; Part III, major tasks of tourism quality development; Part IV, key project for enhancing tourism quality; and Part V, implementation.
The Outline aims at “providing more satisfying services”, is themed on “implementing the strategy of strengthening tourism through quality enhancement and building China-style services”, and centers on the overall layout of “five integral components”. It starts from the current situation, sets out long-term goals, highlights key points, and advances the development of the tourism industry in a holistic way. It also has an accountability system, coordinates the development of tourism in an all-round way, and vigorously promotes tourism quality enhancement projects so as to comprehensively improve tourism quality and promote the sound and rapid development of the tourism industry.