Strengths
Success in Private Cloud Solutions
Credit: http://go.hpcloud.com/forrester_wave_private_cloud_2013
Credit: http://go.hpcloud.com/forrester_wave_private_cloud_2013
According to a Forrester study in Q4 2013, HP leads in Private Cloud Solutions vendors, beating VmWare and Microsoft in both Offerings and Strategy. This is attributed to the massing offering – HP CloudSystem Enterprise Suite, which is a bundle of products like HP CSA, HP Orchestration Automation etc. It is to be noted that this was also one of the first OpenStack based private cloud offerings in the market. Combined with the converged infrastructure, this has a lot of traction and adoption, giving HP a huge success among Private Cloud Solution vendors.
Right Mix of Open and Proprietary Technologies
HP has a vast portfolio of proprietary software (some of them listed above). HP has also had success in combining with open source OpenStack (previously know as HP Cloud OS). Continuing this trend, HP Helion has the right mix of proprietary software (management and automation layer, other enabling technologies) along with open source (OpenStack and Cloud Foundry). This is the right path to open and (eventually) inter operable clouds.
HP Helion also attracts both operators and developers together (through OpenStack and Cloud Foundry layered appropriately).
Complete Stack
HP Helion offers the complete stack – starting from physical infrastructure, IaaS, all the way to Professional services: hardware, software and services. Consider multiple data centers (with some of them FedRAMP certifications) – you get the complete deal. HP’s customers are used to such one-throat-to-choke offerings from HP and HP Helion extends that to cloud workloads.
Strong Enterprise Customer Base
HP has a strong enterprise customer base, across multiple segments – retail, financial services, automation and more. HP’s Enterprise Group and Enterprise Services generated revenue as much or more than their Printers & Personal Systems group in the past three years. This strong enterprise customer history combined with successful private cloud solutions adoption puts HP Helion at an advantageous position for enterprise adoption.
Strong OpenStack contributions
HP has been a strong OpenStack contributor, consistently placed among top 3 for overall code contributions to OpenStack (towards various projects and across multiple releases) over the past two years. HP currently also has of 6 OpenStack PTLs, emphasizing their strong OpenStack code contributions. This helps them gain the mind share among OpenStack community and OpenStack customers.
Indemnification
HP is the only OpenStack based vendor to offer indemnification to its qualified customers using HP Helion OpenStack code from third-party patent, copyright and trade-secret infringement claims directed to OpenStack code alone or in combination with Linux.
This is going to be a huge attraction of customers who are in a dilemma adopting open source based offerings.
Weaknesses
Proprietary or Open Source?
HP Helion portfolio consists of a mix of open-source and proprietary technologies, but the messaging around it emphasizes OpenStack and Cloud Foundry strongly. While this is the right messaging strategically the value proposition needs to be clearer. Otherwise it’s customers are either not going to see the value in the constituent open-source technologies (see it as fully proprietary), or going to see only these open-source components (see it as fully open-source) and be skeptical.
This was not the case with HP Cloud earlier, because, it only had OpenStack which was wrapped deep inside. It was also not offered as a standalone product (as in the case of HP Helion OpenStack).
Earlier Misses
HP has its share of missed/ not successful initiatives – Autonomy acquisition, earlier version of HP Public Cloud, etc. While this is bound to happen to any big company, customers might have this concern with HP Helion too. However, with a strong leadership, financial backing and direct support from the CEO, I am positive that earlier misses won’t be repeated with HP Helion.
Converging a massive portfolio
I found it difficult to wrap my head around the massive set of product offerings outside of HP Helion portfolio. This could be confusing to an existing customer who is used to certain offerings (say HP Financial Services); how are they going to be transitioned to cloud/ HP Helion?
This weakness can easily be turned in to a huge opportunity, given HP’s success with enterprise customers and huge services force. It also helps that the customers already have an existing relationship with HP.
Relatively new ‘OpenStack Distro’
Fellow bloggers kept asking this, along with ‘why a new OpenStack Distro?‘. With many a OpenStack distros, and HP’s long involvement in OpenStack, this is a natural question. HP Helion needs to get the messaging stronger on value proposition to answer “why” and “why now?“.
I don’t see being a new OpenStack distro as a weakness; but the need for more experience selling open-source focused solution is. This is also where a talent acquisition could help – engineers, sales, marking, services or support talent experienced in OpenStack based offerings.
My suggestion would be a smaller team (less than 30), so that is easier to integrate without losing the momentum.
Opportunities
Enterprise
Enterprise space is a great advantage for HP. Enterprise customers have a strong relationship with HP, have been using its various offerings for quite a while. They would be much more comfortable taking HP’s help in moving to cloud – HP Helion. I can’t stress enough the advantage of having the entire stack offered by a single vendor here.
Hybrid Cloud
HP has demonstrated success in Private Cloud Solution offerings. Combined with its public cloud offering, multiple data centers, HP has a strong path to success in Hybrid cloud. It also had the unique advantage of having OpenStack based both public cloud and private cloud solutions (until eNovance acquisition by Red Hat). HP is well positioned among OpenStack vendors in this hybrid cloud opportunity.
Dominant OpenStack Vendor
HP has demonstrated strong OpenStack code contributions, stronger commitment to OpenStack and is one of the Platinum members of OpenStack Foundation. HP also has public cloud offering and private cloud solution based on OpenStack. They also have dominant mind share around enterprise customers.
All these put them at strategic advantage to be a dominant OpenStack vendor.
Threats
Competition
As much as HP is upping their game, competition is too. Consider eNovance acquisition by Red Hat. Consider IBM releasing their OpenStack distro. Consider incumbent OpenStack experts firing in all cylinders (Mirantis expanding to Europe, Metacloud expanding to hosted private cloud solution etc and more) – even though these are much smaller compared to the size of HP, they have a stronger mind share among OpenStack community.
There is also a whole bunch of action happening outside of OpenStack: around Docker and similar eco-systems. While they are at much incipient stages compared to OpenStack, it is something not to ignore.
HP Helion needs to continuously keep upping their contributions to OpenStack and continue courting existing customers to HP Helion.
Organizational Friction
This is not unique to HP. Any big company is bound to have some slow moving parts and some really fast groups. HP Helion is moving at a very fast pace, which some other groups/ traditional cash-cows may not like. One can only do such much about this; as long as HP Helion is executing on its plans, this threat is irrelevant.
This is also needs to be considered while considering talent acquisitions. Smaller teams with less physical baggage are more suitable than big companies. It is very important to continue the momentum.
CloudDon Take
HP Helion has right things in place: strong leadership team, a strong engineering team, substantial financial backing, direct support from the CEO, a and existing HP customer base. From what I have seen, HP Helion has the right strategy and vision. They are also executing on their plans so far.
HP Helion needs to continue their execution and HP Helion will be a huge success – I am confident!
จุดแข็งความสำเร็จในโซลูชั่นคลาวด์ส่วนตัวเครดิต: http://go.hpcloud.com/forrester_wave_private_cloud_2013เครดิต: http://go.hpcloud.com/forrester_wave_private_cloud_2013ตามการศึกษา Forrester ในไตรมาสที่ 4 ปี 2013, HP เป้าหมายในโซลูชั่นคลาวด์ส่วนตัวผู้ ตี VmWare และ Microsoft ทั้งเหนื่อยและกลยุทธ์ นี้คือบันทึกเสนอ massing – HP CloudSystem องค์กรท ซึ่งเป็นกลุ่มของผลิตภัณฑ์เช่น CSA HP, HP ข่าวอัตโนมัติฯลฯ การบันทึกครั้งนี้นั้น ยัง OpenStack แรกอย่างใดอย่างหนึ่งตามคลาวด์ส่วนตัวเสนอในตลาดได้ รวมกับโครงสร้างพื้นฐาน converged นี้มีลากและการยอมรับ ให้ความสำเร็จอย่างมากในหมู่ผู้ขายโซลูชันคลาวด์ส่วนตัว HPผสมผสานเทคโนโลยีที่เป็นกรรมสิทธิ์ และเปิดขวาHP มีผลงานมากมายของซอฟต์แวร์กรรมสิทธิ์ (บางส่วนของพวกเขาที่ข้าง) เอชพียังมีความสำเร็จในการรวมกับแหล่งเปิด OpenStack (ก่อนหน้านี้เป็นที่รู้จักใน HP Cloud OS) ต่อไปนี้แนวโน้ม HP Helion ได้ผสมด้านขวาของซอฟต์แวร์กรรมสิทธิ์ (ชั้นบริหารและอัตโนมัติ เทคโนโลยีการเปิดใช้งานอื่น ๆ) พร้อมกับเปิดแหล่ง (OpenStack และโรงหล่อเมฆ) นี่คือเส้นทางขวาเพื่อเปิด และอินเตอร์ operable เมฆ (ในที่สุด)HP Helion ดึงดูดทั้งผู้ประกอบการและนักพัฒนาร่วมกัน (ผ่าน OpenStack และโรงหล่อเมฆชั้นอย่างเหมาะสม)กองไพ่ที่สมบูรณ์HP Helion มีกองสมบูรณ์ – เริ่มต้นจากโครงสร้างพื้นฐานทางกายภาพ IaaS ทางการบริการระดับมืออาชีพ: ฮาร์ดแวร์ ซอฟต์แวร์ และการบริการ พิจารณาหลายศูนย์ข้อมูล (มีบางส่วนของพวกเขา FedRAMP รับรอง) – คุณได้รับการจัดการที่สมบูรณ์ ลูกค้าของ HP จะใช้การเสนอดังกล่าวหนึ่งคอการเดินจาก HP และ HP Helion ขยายที่จะเวิร์กเมฆฐานลูกค้าองค์กรที่แข็งแกร่งHP มีลูกค้าองค์กรที่แข็งแกร่งพื้นฐาน ข้ามเซ็กเมนต์หลายขายปลีก บริการทางการเงิน ระบบอัตโนมัติ และอื่น ๆ บริการองค์กรและ กลุ่มองค์กรของ HP ขึ้นรายได้มาก หรือมากกว่ากลุ่มของเครื่องพิมพ์และระบบส่วนบุคคลในสามปี ประวัติลูกค้าองค์กรที่แข็งแกร่งนี้รวมกับยอมรับโซลูชั่นคลาวด์ส่วนตัวประสบความสำเร็จทำให้ HP Helion ในตำแหน่งที่ได้ประโยชน์สำหรับองค์กรยอมรับผลงานแข็งแกร่ง OpenStackHP ได้แข็งแกร่ง OpenStack ผู้บริจาค อย่างสม่ำเสมออยู่ระหว่างด้านบน 3 รวมรหัสสรร OpenStack (ต่อโครงการต่าง ๆ และหลายรุ่น) สองปีผ่านมา HP ปัจจุบันยังได้ของ PTLs OpenStack 6 เน้นการจัดสรรรหัส OpenStack แข็งแรง นี้ช่วยให้พวกเขาได้ร่วมใจในหมู่ชุมชน OpenStack และลูกค้า OpenStackIndemnificationHP เป็นผู้ตาม OpenStack เฉพาะให้ indemnification แก่ลูกค้ามีการใช้ HP Helion OpenStack รหัสจากบุคคลที่สามสิทธิบัตร ลิขสิทธิ์ และเรียกร้องการละเมิดความลับทางการค้าโดยตรงรหัส OpenStack เดี่ยว หรือใช้ร่วมกับ Linux This is going to be a huge attraction of customers who are in a dilemma adopting open source based offerings.WeaknessesProprietary or Open Source?HP Helion portfolio consists of a mix of open-source and proprietary technologies, but the messaging around it emphasizes OpenStack and Cloud Foundry strongly. While this is the right messaging strategically the value proposition needs to be clearer. Otherwise it’s customers are either not going to see the value in the constituent open-source technologies (see it as fully proprietary), or going to see only these open-source components (see it as fully open-source) and be skeptical.This was not the case with HP Cloud earlier, because, it only had OpenStack which was wrapped deep inside. It was also not offered as a standalone product (as in the case of HP Helion OpenStack).Earlier MissesHP has its share of missed/ not successful initiatives – Autonomy acquisition, earlier version of HP Public Cloud, etc. While this is bound to happen to any big company, customers might have this concern with HP Helion too. However, with a strong leadership, financial backing and direct support from the CEO, I am positive that earlier misses won’t be repeated with HP Helion.Converging a massive portfolioI found it difficult to wrap my head around the massive set of product offerings outside of HP Helion portfolio. This could be confusing to an existing customer who is used to certain offerings (say HP Financial Services); how are they going to be transitioned to cloud/ HP Helion?This weakness can easily be turned in to a huge opportunity, given HP’s success with enterprise customers and huge services force. It also helps that the customers already have an existing relationship with HP.Relatively new ‘OpenStack Distro’Fellow bloggers kept asking this, along with ‘why a new OpenStack Distro?‘. With many a OpenStack distros, and HP’s long involvement in OpenStack, this is a natural question. HP Helion needs to get the messaging stronger on value proposition to answer “why” and “why now?“.I don’t see being a new OpenStack distro as a weakness; but the need for more experience selling open-source focused solution is. This is also where a talent acquisition could help – engineers, sales, marking, services or support talent experienced in OpenStack based offerings.My suggestion would be a smaller team (less than 30), so that is easier to integrate without losing the momentum.OpportunitiesEnterpriseEnterprise space is a great advantage for HP. Enterprise customers have a strong relationship with HP, have been using its various offerings for quite a while. They would be much more comfortable taking HP’s help in moving to cloud – HP Helion. I can’t stress enough the advantage of having the entire stack offered by a single vendor here.Hybrid CloudHP has demonstrated success in Private Cloud Solution offerings. Combined with its public cloud offering, multiple data centers, HP has a strong path to success in Hybrid cloud. It also had the unique advantage of having OpenStack based both public cloud and private cloud solutions (until eNovance acquisition by Red Hat). HP is well positioned among OpenStack vendors in this hybrid cloud opportunity.
Dominant OpenStack Vendor
HP has demonstrated strong OpenStack code contributions, stronger commitment to OpenStack and is one of the Platinum members of OpenStack Foundation. HP also has public cloud offering and private cloud solution based on OpenStack. They also have dominant mind share around enterprise customers.
All these put them at strategic advantage to be a dominant OpenStack vendor.
Threats
Competition
As much as HP is upping their game, competition is too. Consider eNovance acquisition by Red Hat. Consider IBM releasing their OpenStack distro. Consider incumbent OpenStack experts firing in all cylinders (Mirantis expanding to Europe, Metacloud expanding to hosted private cloud solution etc and more) – even though these are much smaller compared to the size of HP, they have a stronger mind share among OpenStack community.
There is also a whole bunch of action happening outside of OpenStack: around Docker and similar eco-systems. While they are at much incipient stages compared to OpenStack, it is something not to ignore.
HP Helion needs to continuously keep upping their contributions to OpenStack and continue courting existing customers to HP Helion.
Organizational Friction
This is not unique to HP. Any big company is bound to have some slow moving parts and some really fast groups. HP Helion is moving at a very fast pace, which some other groups/ traditional cash-cows may not like. One can only do such much about this; as long as HP Helion is executing on its plans, this threat is irrelevant.
This is also needs to be considered while considering talent acquisitions. Smaller teams with less physical baggage are more suitable than big companies. It is very important to continue the momentum.
CloudDon Take
HP Helion has right things in place: strong leadership team, a strong engineering team, substantial financial backing, direct support from the CEO, a and existing HP customer base. From what I have seen, HP Helion has the right strategy and vision. They are also executing on their plans so far.
HP Helion needs to continue their execution and HP Helion will be a huge success – I am confident!
การแปล กรุณารอสักครู่..
