Marketing is a well-developed methodological science and is constantly changing its rules according to the needs and developments taking place in and around it. To establish itself in the new eta, it has begun adapting the new methods of virtues to come to terms with the new paradigms of business. The role of marketing in the development of business is intact but the way it was executed is radically changing due to contributions made by satellite communication and extensively developed scientific devices. Social Media is best defined in the context of the previous industrial media paradigm. Traditional media such as television,newspapers, radio and magazines are in one direction static show technologies. New web technology has made it simple for anyone to create and most highly, issue their own content. A blog position, tweet or youtube video can be twisted and viewed by millions almost for free. Advertisers don't have to reimburse publishers or distributors huge sums of money to embed their messages and they can make their own interesting content that viewers will flock to. Social media comes in many forms and the eight most popular are: Blogs,Microblogs, Social Networks, Media-Sharing Sites, Social Bookmarking and selectionSites, analysisSites,forum and effectiveWorlds