We have launched TOSHIBA BATON, a website that facilitates sharing of
photographs of environmental activities posted by Toshiba Group employees
around the world. The website was opened in FY2012 to introduce
Toshiba employees’ environmental initiatives to the public and raise
employees’ level of environmental awareness. Employees post articles
on subjects close to them, such as plants and animals, and also introduce
environmental activities at their workplaces. As the number of posts and
viewers grows, the distance run by the runner displayed on the website
increases. When the runner reaches the goal, a donation to an environmental
cause will be made.
After carrying out the FY2013 Global Environmental Action initiative,
many employees from around the world posted articles on how the lightdown
campaign was implemented at their business and production sites
as well as homes to share information on the initiative globally. TOSHIBA
BATON will continue introducing diverse environmental activities, including
Global Environmental Action, taking place in various countries of the world