The Company plans to participate in bidding for the digital TV
licenses in order to offer a broader variety of platforms to its audiences by
leveraging its expertise as a content provider and a satellite and cable TV
operator. It will initially focus on delivering the contents in which it is
adept such as entertainment, music, teenage fashion, lifestyle and
knowledge-based contents. The Company is currently making detailed
studies on relevant rules and regulations, including auction rules and
conditions. The auction is expected to take place around Q2/2013. Given
that the Company wins the bid, investment in this project will be
implemented in 2013-2015, with an estimated budget of Baht 1,000
million. Funding will come from proceeds from the IPO.