Thailand consumers are becoming highly aware of comfort & quality of products. They are now willing to spend more to get these features which give international brands bigger growth opportunities.
THA partner is requesting for more lifestyle images as this helps in story telling for the brand. With a good image, the brand can sell itself even without additional marketing.
Wendy will send to partners the photo for window display concept which they can use as well as link to images which partner can have locally produce & use for marketing materials.
Esme will send POP lists with prices to partners to see who wants to order additional POPs for marketing.
People is also now talking with the brand Poler for possible collaboration