Thai farmers used buffaloes to do rice farming since before the time of the Kingdom of Sukhothai. In the past Water Buffalo (Thai: ควาย kwaai) was unthinkable to be slaughtered for meat. Farmers would look after the animal until it died. They would also keep the horns of the buffalo as a kind of memento. These days it is more convenient and fast to use machines, so the importance of buffalo has been slowly forgotten, that is why he created the Buffalo Village. His aim not only to raise awareness of the important role the buffaloes have played, but also to help conserve the dwindling breeding stock.