The status market is more concerned with “where we eat”. To see and be seen is more important than what is on the menu. The choice of restaurant to which a business client is taken for lunch indicates what status the client “deserves”. At the same time, the prices on the menu are, in part, a measure of status accorded the host by his or her company. If experience is good, the recommendation is complimented and the recipient gets to bask in the admiration of others. The reverse is also true: More than an overcooked steak is on the line.