Early in the campaign, David argued that his community should not try to push the problem into someone else’s backyard, but should search for city-wide and long-term solutions. He also prompted residents to take personal responsibility for their car use – a factor influencing demands for road widening. Residents discovered, three years after they visualized their success and identified the necessary steps to achieve their aims (using ‘backcasting’), that they had achieved all their objectives according to their original script.