In this paper, we will present how Starbucks Company has succeeded in a world of business
with CSR. We will investigate why Starbuck Company engages in CSR and what definition
this company gives to CSR. There has been so much news out there about Starbucks
Company, many consumers and employees satisfied with their good sense of CSR.
Moreover, it has many suppliers interested to operate with them. It also has many
organizations that compliment the Starbucks Company´s efforts towards CSR.
Today, Starbucks has published many Corporate Social Responsibility (CSR) annual reports
that these are all available on the web site of Starbucks Company. In these reports Starbucks
Company shows how it is actively involved in a combination of activities linked to the social,
environmental and economic perspectives (triple bottom line thinking).
In this study, we intend to investigate how the Starbucks Company conducts business and
integrates CSR with their business. And also how the company have responsibility with the
goals of enhancing the lives of its stakeholders- partners of the company, customers, coffee
farmers,shareholders, community members, suppliers and others with whom the company
works (Findarticles 2010).