COTTON AND CONSUMER HABITS HAVE A BIG IMPACT ON WATER AND ENERGY USE
General Findings:
Water Consumption: Fiber production,predominantly cotton, contributes by a wide margin to water consumption.
Climate Change: Consumer care and fabric production are the most significant phases for climate change impact and energy
Expanded Scope: By expanding our scope to include the leading cotton-producing countries, we’ve seen the water consumption from cotton cultivation increase to 68% of the total impact.