Singaporeans also pride themselves on being a 'foodie'
country and 60% of Singaporeans eat out at least four
times a week according to the 2010 National Nutrition
Survey. "Eating out" includes hawker centers, food
courts, coffee shop stalls, restaurants, coffee houses
and workplace canteens as usual meal venues. A
recent MasterCard survey on consumer dining habits
showed Singaporeans to be one of the top spenders
for dining out across the wider Asia Pacific. There is
also a recognizable shift towards fine dining, new
cuisines and differentiated dining experiences among
Singaporeans creating increased demands for new
perishable food items