The formula is very thick. It is almost hard to spread onto the lips. The benefit of this texture is that it makes the gloss very long wearing. The finish is incredibly shiny. One of the shiniest glosses I’ve used. The thickness and shine reminded me a bit of MAC Lip Glass. They are promoted as being non-sticky but they do indeed have a level of tackiness to them. They aren’t crazy sticky, which surprised me considering how thick and shiny they were, but they are a bit sticky. Enough that you will get the odd stray hair stuck in there. Also, due to the thicker texture, if you apply too much they can pool into the inner rim of the lip. If you apply the right amount you get the benefit of great colour payoff, incredibly shine, and long wear with a level of tackiness that isn’t at all uncomfortable. Sometimes I am quite happy to trade off a completely non sticky texture in a gloss to get the benefit of extended wear and the beautiful lacquer like effect.