With changes in the global business environment, the key question is, "Will the styles of executive-role focus in Asia and the West become more alike One could speculate that as Asian economies grow their executive styles will come to resemble more closely those in the West. In particular, the family-controlled company the state-owned enterprise will decline or disappear. Another view is that the rise of consumerism in Asia will not effect deeper differences between Asian Western cultures, and that both the family-controlled corporation and the state-owned enterprise will persist to a greater degree than expected.