Firms exporting to Indonesia cannot register a product with the BPOM; only an importing firm can do so (Ibid). Successful registration is not always achieved, even after the often lengthy BPOM review (Rangkuti, 2009; Rangkuti and Slette, 2011; USDA/FAS Jakarta, 2011). This complicates, or prevents, the ability of multinational firms to bring products into Indonesia efficiently. For example, a multinational food retail company cannot quickly decide to bring in a food procured by that company’s global supply chain; before unloading, prior approval and labeling, in Indonesian are needed (Ibid).