Ratchanok used her prize money and endorsement fees to support her parents and brother. Her father opened a food shop with her help. "I wanted to be a national player like my older friends and play for the country, because that was the only way I could help my parents to improve our status and leave poverty" she said.[19]
Ratchanok currently trains at the Banthongyord Badminton School. Her coach is Patapol Ngernsrisuk, former Olympian and son of Kamala Thongkorn but China's Xie Zhuhua who used to be Li Yongbo sparring partner who was sent to the Banthongyord Badminton School in a partnership with the Thai Badminton Federation and China in 1992[20] is Ratchanok's coach if she plays tournaments in China. Ratchanok's room-mate at the Banthongyord Badminton School is Pattarasuda Chaiwan.