The study aimed to present economic context, in which firms operate, has significantly changed, the current environment being characterized by globalization, increasing competition, rapid changes, market segmentation, changes in technology, demand instability, importance of information.
Under globalization. companies have a growing need to find solutions as quickly and as efficiently as possible in order to survive in the new global market. Management accounting and costing are part of the tools that can support managers’ actions in this regard, but their value is null if the role and the benefits it could bring are not understood.