When execution feasibility is confirmed, the directors, business segment managers, and their staff identify action plans and outcome measures for the strategic objectives that are aligned with their respective disciplines.
2.1a(4)
Collin defined its value stream early in its adoption of Lean Six Sigma. This represented a refinement to the product life cycle and enabled an understanding of what provides value to customers. Viewing the value stream from a perspective of a work system challenged Collin to view the product development and process design value streams more strategically (6.1a[1]). In 2011, Collin formalized an annual review of its work systems during the gap analysis and feasibility steps of the SPP. This review is depicted in Figure 2.1-3.
Collin gathers input from the environmental scan in the SPP and uses that to identify work system requirements, as shown in Figure 2.1-4. It carefully considers what processes truly leverage its core competencies and what processes could provide better value through Partner Suppliers due either to their stronger competencies or to cost effectiveness. During SWOT analysis, core competencies are evaluated to ensure that they continue to support the strategic advantages (S of SWOT) and can be leveraged to address the strategic challenges (W and T of SWOT). When the competencies are insufficient, new core competencies are added; this was the case in creating the Contract R&D group. Sales and marketing staff members added a competency to understand the new business segments’ capabilities and capacity before marketing and selling Contract R&D to the new market.
2.1b
2.1b(1)
Key strategic objectives are portrayed in Figure 2.1-5.
Discussions during the SWOT and gap analyses identify any opportunities for innovation in products, operations, and the business model. For example, the original business model was one focused on fabrication of circuitry, including assembly. The business model and work system were modified when it was no longer economically feasible to retain assembly in-house and it needed to be outsourced. That change led to the qualification of the two EMS partners. As Collin grew in its understanding of environmental sustainability, it