The research was conducted from an interpretive perspective. The current study adopted a focus group method to collect data. The focus group included well-organized discussions with selected groups of individuals to gain meaningful information (Morgan,1988). The focus group also enables the facilitator to enter participants’ realities and collect interpretations, which are crucial to understanding the impact of color traits. The benefit of the focus group method is that the researcher can obtain insights into participants’ shared understanding of the topic through discussion and interaction (Kruegger, 1988).