He can’t see you until four.
He can see you at four.
One is negative, the other positive. It makes good business sense to
write with a positive, not a negative, focus. For instance:
The legislation prohibits most transactions.
The legislation permits some transactions.
While you want to make your points clearly and honestly, you want
to maintain as positive a tone as you can.
TACTIC FOUR:
PARALLEL CONSTRUCTION
Adhering to the principles of parallel construction facilitates readers’
comprehension of your messages, reduces your writing and revision effort,
creates a pleasing rhythm to the writing, and adds professionalism to your
communications. You should adhere to the decisions you make consistently
throughout a document, and often throughout all of the documents
produced within an organization.
Some examples of parallel construction issues are:
• grammatical constructions
• titles, names, and honorifics
• sentence or clause structure within a bulleted or numbered list
• modifying phrases
• punctuation styles
• nouns and pronouns
Construct Consistent Lists
Creating a list is an easy way to maintain parallel construction. In any
listing of items or activities, whether it’s narrative or uses graphics such
as bullet points or numbering, maintain the same tense and grammatical
organization from one unit of information to the next.
He can’t see you until four.
He can see you at four.
One is negative, the other positive. It makes good business sense to
write with a positive, not a negative, focus. For instance:
The legislation prohibits most transactions.
The legislation permits some transactions.
While you want to make your points clearly and honestly, you want
to maintain as positive a tone as you can.
TACTIC FOUR:
PARALLEL CONSTRUCTION
Adhering to the principles of parallel construction facilitates readers’
comprehension of your messages, reduces your writing and revision effort,
creates a pleasing rhythm to the writing, and adds professionalism to your
communications. You should adhere to the decisions you make consistently
throughout a document, and often throughout all of the documents
produced within an organization.
Some examples of parallel construction issues are:
• grammatical constructions
• titles, names, and honorifics
• sentence or clause structure within a bulleted or numbered list
• modifying phrases
• punctuation styles
• nouns and pronouns
Construct Consistent Lists
Creating a list is an easy way to maintain parallel construction. In any
listing of items or activities, whether it’s narrative or uses graphics such
as bullet points or numbering, maintain the same tense and grammatical
organization from one unit of information to the next.
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