Marketing is a social & managerial process by which individuals & groups obtained what they need & want through creating, offering & exchanging products of value with others.
Need, Wants, Value, Cost, Products Demands Satisfaction Exchange, Marketing &Transaction, Market Marketers Relationship Core Concept Of Marketing
Marketing is an ongoing business process that consists of four distinct stages; analysis, planning, implementation and control. An understanding of the basic fundamentals of marketing is important if your international marketing activities are to be successful.