While most sociologists have emphasized the more widely shared norms
and values that give rise to stable social arrangements such as families and
communities, sociologists like Selznick, as we have seen (see Chapter 3),
emphasized the beliefs and commitments operating at the level of particular
organizations which give them a distinctive culture ("character"). This latter
approach is also reflected in the work of contemporary students of corporate
culture. (See, for example, Martin, 2002; Schein, 1992; Trice and Beyer, 1993).