Dex’s Changes to Publication Dates and Lives of Directories
Dex published telephone directories year-round in approximately 300 markets in 14 states. It earned revenue by selling advertising space in its directories. Each of its directories typically had a life of 12 months, and Qwest traditionally recognized directory revenue over the life of the directory. However, in late 1999 Dex adopted a “point of publication” method of accounting and began to recognize all advertising revenue for a directory as soon as Dex began deliveries of that directory to the public.