Adweeks editors, reporters and designers spend a lot of our time thinking about the transformational impact digital technology is having on the businesses and people they cover. They needed to monetize their digital assets to ensure continues to be a profitable going concern, To that end, Adweek partnered with Google on a new web-based revenue play. By answering a single marketing question day readers can continue to get full access to Adweek.com and all their reporting, analysis, and video. This method offers a solution to business concerns without blocking or limiting your access via a traditional paywall.