Sporting organisations and clubs need to develop a policy in relation to the use of images of athletes on their websites and in other publications. The organisation will need to make decisions about the type of images they consider suitable and that appropriately represent the sport, without putting children at increased risk. They will want to ensure that parents and others understand support their policy. When assessing the potential risks in the use of images of athletes, the most important factor is the potential for inappropriate use of images of children.
If sporting organisations are aware of the potential risks and take appropriate steps the potential for misuse of images can be reduced.