In this study, we study the problem of how to place products
in one category overmultipleWeb pages formaximizing
profit. It differs from the issue addressed by Xu et al. [13]
in two ways. First, in today’s Websites, it is observed that
the size of product image is not always the same. In fact,
many Websites place large-size image for products on the
first page in order to attract more users’ attention.Therefore,
in connection with the real-world context, this study shows
the image size of products on the first page is large, while
the image size of products displayed in the following pages
is small. Second, although product information sources on a
Web page are typically communicated through both text and
image, it is a general consensus that visual stimulus, such as
color, shape, size, and spatial arrangement of product images
can better drive visual attention and in turn consumers’
purchase decision [14, 15]. For commercial Websites, some
features of object such as color and shape are determined by
thenatureof product soldontheWebsite