Road Crew Goals and Objectives
Goal—Reduce alcohol related crashes by 5%
Objectives
Create awareness of the ride service program and positive attitudes toward it.
Establish a cost-efficient level of rides in the first year of operations, which involved fund-raising, soliciting volunteers, and other community support.
Address the gap between awareness (don’t drink and drive), attitudes (risky, scary, potentially dangerous), and behavior.
Encourage a behavior change consistent with new attitudes and awareness..(get