first foray into the fashion business
27:44this is well-regarded absolute dream
27:48come true to finally see this magnificent place
27:52and my holes Mistura himself chose what he calls
27:56use the horse vintage 1948 G
28:00for my guided tour double RL ranch
28:04whether
28:07I love everything about this I can't even explain
28:11here the beauty and Greg this landscape
28:15leave me speechless well says he felt the same way
28:19when he first bought the ranch back in 1982 so this all started with attack
28:24if people think it's hard with the polo shirt but it started with the tide
28:28started way back I I fell I had something to say
28:32the women fashion design is when I was growing up idea
28:36fashion and what fashion has become today was
28:39is very different I was work I was working a job
28:43and wasn't sure who is going to be and I
28:47what was the job eyes to hang up returns in a department store
28:51when I was 16 years old ways to go high school
28:55and along the way I sorta feel
28:59that I had something to say that was good and
29:02and no one believed course I when I went to my boss and I said
29:07look I'd like to design the sky because I think they could be new
29:10he said the world isn't ready for round have never forget that because
29:15even when he said that the world is ready for you I thought that was a
29:18compliment
29:19me so what happens bill came along and said
29:22route would like to come with me and I said I'm I would like to stop my phone
29:26image called the Polo and
29:30they gave me a drawer in the Empire State not in office
29:34but a draw actual on the bottom in the drawer
29:37and everyone in the office for who's this little kid working at the drawer
29:42and I took the samples maybe white eyes
29:45and
29:47delivered myself bomber jacket and jeans
29:50from and that's how it went logical partner my job because polo
29:55I felt like I couldn't call basketball and I like sports
29:59and I felt the Polo represented
30:02for an international sport it was a little more sophisticated
30:07well he is a perfect example
30:10other person who believed set the vision
30:15and then achieved it and didn't give up on his belief
30:20even when he had the opportunity to sell himself
30:23out he did not I guess inside I always felt
30:27I was has something I'm started with the Thai company
30:30bloomingdales or the Kaizen said really wanna buy en route but we like
30:34to narrow a little bit and we'd like to take the name of
30:38we want to call it are blowing and I said
30:42I'm bloomingdale's was behind a story and
30:46so I said I know what expression I used
30:49I said I'm not there I have to sell bloomingdale's
30:53thank you expression was kinda like hell to the naw right no
30:56wide with my program I felt was in my heart
31:00by set so you turn Bloomingdale said I'm closing my bag
31:04an iMac itself I really would like to I think you could use these ties
31:08and closing the bag I left six months later they call me back
31:12see if we can find anything like yours and
31:14they put rack up my Kaiser has 26 years old
31:18and then one day I came back an eyesore another record highs
31:22that look like mine
31:25and I said on this is the and that copy
31:29and where am I gonna go from here and one of the guys at work
31:33in the company orders came over in he said well
31:36been at the same to you
31:39I said you know what the differences between your ties and
31:43the ones that are on the rack next few pillow
31:47now love is not about love but love with passion and material
31:52that I love what I did we had a passion I had a passion
31:56and some a great lesson from that for me is once
31:59you know what you believe hold on
32:03to that belief not allow yourself to be compromised in any way
32:06his bloomingdale's experience I mean
32:10we would not know who ralph lauren was if you've given up his name
32:13to bloomingdale's at the time and I remember early in my career I was asked
32:17to change my name
32:19and was told that nobody would ever remember
32:22Oprah but that Susie was a friendlier name
32:25and open to that point never really liked mining
32:28because nobody had a name like mine and I want to be like everybody else
32:33but the bigger lesson for me the holding on to
32:36to to to change not changing my name
32:39that lesson showed up again as I was
32:43taking over ownership up the Oprah Winfrey Show
32:46and holding on to the principles what I wanted
32:51and expected for myself as ownership
32:54at The Oprah Winfrey Show because I understood
32:58my value to myself and was willing to take the risk it be a part of the risk
33:04I would have to say it always wonderful being underestimated
33:08because I would be sitting here today if the partners at the time
33:12believed as I believed and what it could be
33:16so hold on to your believes coming up
33:20whacked inspires you when you have already had
33:25achieve such great levels of success
33:33let me just tell you
33:34it's one thing till
33:38it's one thing to have a dream about being someplace
33:40and then have that show a pattern of that ever happened to you
33:45but it it has happened to me a lot and
33:49I have those experiences unlocked where I wonder
33:52does this happen everybody where you dream other thing
33:56I'm in now it's right before you it is happening I'm telling you
33:59the whole time I'm sitting on the porch with Ralph I was like
34:03my posture was a little straighter because I could not
34:06believe that was sitting on this porch I hear the stream
34:10running by were on the Ralph Lauren cushions
34:14on the Ralph Lauren porch on the route floor ranch
34:18with Ralph Lauren lookin just like Ralph Lauren
34:21it was unbelievable to me I was like is
34:24actually happening where did the idea for the polo shirt come from you know
34:29when I used to drive by encounter miles
34:32a pure for post fence I still think shirts
34:37well you know the polisher doesn't define
34:40where the shirt is a symbol of the brand people love the brand
34:44like horses they like colors they love the quality
34:47and and it's been amazing things so it's great that they're out there and I'm
34:52thrilled and they continue and I think the question is how do you keep that
34:55going p.m.
34:57that is the question the other question is whacked inspires you
35:01when you have already had achieve such great levels of success
35:06the prey
35:09I love working I love the excitement I like teams
35:12I like the challenge doing something hasn't done
35:16I have a wife kids I knew they needed things
35:19I knew they weren't in stores and still all these things will inspire
35:22the world around me spark what is so wonderful
35:25I think me I think the thing that is impressive is
35:28that what you've created is not just close
35:32or think back in the eighties he started Ralph Lauren Home
35:35but the ideal of what it can be its
35:39it's the ideal and so when i buy
35:42a row lorne how which is what I did when I first got money
35:46rapper I went from little ready tiles
35:49to when my first big purchases were Ralph Lauren bedsheets
35:53and I thought now hi have made it it in it wasn't as much about
35:57you know that how as it was
36:01I deal what I thought well I was I was the same guy
36:04because I'm I am the same person I wanted to stores and I couldn't find
36:08those tells us about the makings towns big mergers California
36:12makers everything's been experience and
36:15and opportunity to do things where you most yourself and winner you must use
36:21I'm always myself
36:24great but like sitting here on the porch right now
36:27in can you do stuff here hardly
36:30it's a party a America world time I don't propose to be a cowboy
36:34you know but I love the worst
36:37I love branching and love the idea
36:41is by creating absolutely little movies way
36:44work is I feel like I moved to remove everything I do
36:47if you said just design that dress for that girl
36:51design I I couldn't do it but if you say
36:54she lives in a mansion Washington lives
36:58in Soho and she's an artist ike design exactly how she should look our hair
37:03should be which should be wearing
37:04and I'm real world
37:07and I can rub on the wall and I said now I know what you mean
37:10tell stories right
37:13and Ben get this row asked if I wanted to spin
37:18tonight and I did I could not
37:21even believe it believe me I was
37:24in my little prop one cabin and
37:28when everybody left I pull back to see if they were really about learn she
37:32they were they were I was in world
37:36gap on Ralph Lauren ranch
37:39and I remember writing in my journal did dreams continue to come true
37:44if you believe me that was in
37:48outer body experience for me
37:51I hope you'll sign in perlite class right now on Facebook or a brat com
37:55every day the new assignment questions also see what your fellow students are
38:00posting I like glass wall
38:01it Lifeclass interactive right now oprah.com
38:11so is we're moving forward evolving in our humanity
38:14in our consciousness evolving into becoming the fullest expression
38:19who you were meant to be it's really important
38:24to know what it is
38:28you believe about yourself I want you to go to a product come right now
38:33and look at some other thought that we have for you
38:37to get you thinking more deeply about this
38:40because many a view as I have been
38:44as I am are where you are in your life
38:47based upon what you believe and it's not just what you think