The major criteria and characteristics of an event are the most important aspect of creating a successful event. Events tend to share common characteristics. The brand reference of an event has to be express strongly and unique to let the consumers recognise or notice that the events are held. The specific dates and times are other aspects that should be considered as important. The event's organizer has to arrange a clear date and times also the experience of working on the fields. Event framework are provide an insight of an event. The theme and the design of the event are one of the major criteria that should be considered. Another very important aspect are the location that are related to our event planning. Moreover, the advertising and the process of promoting the event are crucial.