In contrast, tourist areas that are kept clean and pristine are likely to not only be more valued experiences but also places tourists will more likely want to return.
Tourism needs not only protection. but where possible enhancement of the surrounding ecosystems to insure the continued quality of the tourism experience. As a result, tourism has a vested interest in conservation, biodiversity, and sustainable fisheries that other industries may not care as much about.
It is encouraging to note that a growing movement in support of sustainable tourism has been developing the past few years. Progress is being seen in the tourist industry, government & NGO’s, and education in support of these efforts. A few examples are as follows:
In the tourist industry, Walt Disney Company that includes Walt Disney World Resort® the most visited tourist destination in the world, has taken strong leadership for sustainable tourism.