Your old clunker of a car has finally broken down and you're shopping for a new model. How do you make your decision?
I do some research on the model I want (safety and reliability rating), and assess whether the price is reasonable.
I sit in the car and get a "feel" for it - if I feel right in it, I know it's for me.
I do a little research on the one I like and then take it for a test-drive to see how I feel in it.