Contribution
Accounting earnings infornativeness is
important for the investors to use in making decision
on investment. Thanks to the accounting earnings
being the fi gures that refl ect operational outcome,
earnings persistence depends on the earnings
factor in the present year because earnings thereof
consists of some parts of remaining items and cash
fl ow from performance/operation. As a result, the
objective of this research is to study relationship
between corporate governance mechanisms on
earnings informativeness through median variable,
earnings persistence and its checking whether it
reduces or not because the earnings calculated on
earnings criterion give a chance to executives able
to deliberate in setting up recognition of various
items to study whether or not the investors on
the Stock Exchange of Thailand see importance
of the present year earnings ready to make up
their mind to invest. And, if they consider the
earnings persistence additional, profi ciency in using
assets to operate in all refl ects the marketing
basis of earnings informativeness variable more
increasingly according to operational outcome.
Overall, in hypothesis 2f results showed the
corporate governance mechanisms variable
relating to compensation paid to executives
(CBOD). This means that the company governing
the compensation paid to executives reduces; and
such compensation has its effect connected with
operational outcome, refl ecting qualitative earnings
more highly than this fi nding which was accorded
with the results of Murphy (1999) and Conyon and
Sadler (2001). They mentioned sensitiveness of
association with the compensation for executives
in the United States of America in operational
outcome of the company connecting with 3
factors as specifi ed. In this respect, the researcher