The tourism system is an open system. That is, it is subject to many influences
and pressures that arise outside the system itself. This is the global or macro
environment. It consists of a vast array of phenomena which broadly impact
all human activities and which are therefore not specific to the travel and
tourism industry in their effects. By comparison, the competitive or micro environment
is part of the tourism system because it concerns the actions and activities
of entities in the tourism system which directly affect the goals of each
member of the system whether they be individual companies or a collection of
organizations constituting a destination