There are many logistical scenarios within omni-channel logistics:
Online order fulfilled directly to buyers home.Online order sent to retail store for in-store pickup (retail companies are getting smarter about incentivizing this model- driving new traffic to their brick and mortar storefront).In-store purchase, out-of-stock “rain-check” – delivery to store or directly to buyers home.Online order submitted online through eTail distributor channel (i.e. Amazon)– order fulfilled directly to buyers home via retailer or vendor’s logistics infrastructure.Assume each of these scenarios in reverse whenever a product return is required.
That said, the following are 5 of the top Omni channel logistics challenges retail business face today: