5. Moreover, even-or perhaps especially when there are many sellers in the market, the level of public dissatisfaction with privately produced services can be high. Television and appliance repair, automobile servicing, laundering and dry cleaning are hardly objects of general consumer enthusiasm, even though they are privately produced by large numbers of competing sellers. True, the dissatisfied consumer can try another laundry, but he has little information to go on and may find the next place just as unsatisfactory as the last.