It is stated in the literature that about 25 million people attended in tourism movement in 1950 throughout the world,
after the following 60 years this quantity has increased to 900 million people. In this parallelism, also the income of
tourism industry has increased from 2,1 billion USD to 940 billion USD during the same 60 years in world wide.
According to the tourism forecast of World Trade Organization (WTO) the number of tourists will increase to 1,8
billion people and the income will increase to 2 trillion USD in world wide (wto.org). Addition to this forecast, World
Travel and Tourism Council (WTTC) indicated that Turkey will be one of the most growing tourism destinations in
the world (wttc.org). When it is thought on the point of these assessments, to get profit as much as possible from this
future situation and to have competitive advantage versus the other competitors; Turkish Tourism Industry needs to be
developed with new invesments and the realization and the success of new invesments in an industry is related with
the barriers of that industry for the new entrants.
It is stated in the literature that about 25 million people attended in tourism movement in 1950 throughout the world,after the following 60 years this quantity has increased to 900 million people. In this parallelism, also the income oftourism industry has increased from 2,1 billion USD to 940 billion USD during the same 60 years in world wide.According to the tourism forecast of World Trade Organization (WTO) the number of tourists will increase to 1,8billion people and the income will increase to 2 trillion USD in world wide (wto.org). Addition to this forecast, WorldTravel and Tourism Council (WTTC) indicated that Turkey will be one of the most growing tourism destinations inthe world (wttc.org). When it is thought on the point of these assessments, to get profit as much as possible from thisfuture situation and to have competitive advantage versus the other competitors; Turkish Tourism Industry needs to bedeveloped with new invesments and the realization and the success of new invesments in an industry is related withthe barriers of that industry for the new entrants.
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