The sport event team that is assembled to implement the sport event, represents another of the key stakeholders. For any event to be truly effective, the vision and philosophy of the sport event must be shared by all of the team, from key managers, artists and publicists, right
through to the stage manager, crew, stewards and cleaners. No matter how big or small, the event team is the face of the event and each member of the team is a contributor to its success or failure.