3. Supply Chain Management (SCM)
• Supply chain management, then, is the active management of supply chain activities
• It represents a conscious effort by the supply chain firms to develop and run supply
• Supply chain activities cover everything from product development, sourcing,
to maximise customer value and achieve a sustainable competitive advantage.
chains in the most effective & efficient ways possible.
production, and logistics, as well as the information systems needed to coordinate
these activities.