One way by which the organizational leadership can demonstrate commitment to
KM is by having top management assume the visible role of knowledge champions.
The knowledge champions should spearhead the tasks of crafting a KM strategy for
the firm, setting goals, and emphasizing the potential benefits of KM. Other important
actions include instituting policies and procedures for rewards, recognition, and
incentives, and promoting internalization of knowledge sharing and reuse practices.
In firms where KM responsibility is decentralized and distributed among business
units, there should be consistency in the actions of multiple champions.