On the other hand, there is a wide recognition of the value of workforce diversity. Research by the Australian Centre for International Business (ACIB) indicates that diversity improves the quality of management’s decisions, and provides innovative ideas and superior solutions to organizational problems (ACIB 2000). Empirical evidence shows that firms that have effective diversity management stand to benefit through bottom line returns. Information sharing and constructive task-based conflict management are the keys to the ‘value in diversity’ argument. Managing diversity is premised on recognition of diversity and differences as positive attributes of an organization, rather than as problems to be solved (Thompson 1997). McLeod, Lobel and Cox (1996) and Wilson and Iles (1999) found that a diverse workforce has a better-quality solution to brainstorming tasks, displays more cooperative behavior, relative to homogenous groups, and can raise organizational efficiency, effectiveness and profitability. In addition to the full utilization of the skills and potential of all employees, managing diversity effectively can contribute to organizational success by enabling access to a changing marketplace by mirroring increasing diverse markets (Cox and Blake 1991; Iles 1995; Gardenswartz and Rowe 1998) and improving corporate image (Kandola 1995). Therefore, valuing diversity may become a source of competitive advantage, increase the quality of organizational life and ultimately be good for business (Cassell 1996). The popularity of the diversity approach stems from these positive arguments.